Have a passion for owning your own business in retail and home improvements?​ - Iridium Partners
Have a passion for owning your own business in retail and home improvements?​
General News

Thursday, 30 November 2023

Have a passion for owning your own business in retail and home improvements?​

This could be your next opportunity!

Guthrie Bowron are New Zealand’s home decorating specialists. We offer Kiwis everything they need to refresh their homes, as well as advice from experts in every store. Our vision is to be New Zealand’s most inspiring home decorating destination, helping Kiwis turn their houses into homes.

All stores are 100% locally owned and operated, and we are proud to have been a trusted New Zealand brand since 1896.

The company has a unique product offering, with a full range of decorating products including paint, wallpaper, decorating tools, curtains, blinds, flooring, and homeware.

Guthrie Bowron is the leader in providing mainstream New Zealand with decorating advice, knowledge and products to help them achieve the end result they want. Many customers are not confident making decorating decisions, and are looking for a solution – not just products. Guthrie Bowron offers customers a complete decorating solution, both in-store and in the customers’ home. The brand also offers franchisees a great business opportunity.

Why Guthrie Bowron?
Trusted brand:Guthrie Bowron as a brand has existed for over 125 years and has 98% brand awareness amongst consumers.

Proven business model:Guthrie Bowron’s franchise model has operated for over 20 years and has been successfully applied to stores across the country, of various footprints and customer demographics.

Unique product offering:No other retailer in Australasia provides an entire decorating solution through specialist categories of paint, wallpaper, window dressings, flooring, and homewares.

Clear market positioning:Differentiated from DIY and speciality retailers through its product mix service offering and its emphasis on solutions and advice.

Cost benefits:Guthrie Bowron continues to be price competitive whilst delivering above average margins through its product mix and preferential supplier arrangements. The scale of Guthrie Bowron and its national presence allows it to negotiate very competitive trading terms with its supply partners.

Strong support system:Guidance and leadership is provided by a strong and experienced management team, with extensive retail experience.

Trading relationship:Guthrie Bowron’s strategic alliance with Dulux allows it to provide trusted service, advice and products to both retail and trade customers.

Marketing:Group and supplier contributions allow Guthrie Bowron to compete at a national level and produce regular marketing activity across a wide range of media.  

Business continuity:Franchise owners are granted an exclusive, predefined territory for an initial term of five years, plus two rights of renewal.

Long-term franchisees reflect satisfaction: Long-term Relationships

One telling measure of a franchise system’s success and the strength of the business model is how long its franchisees stay with the brand.

Guthrie Bowron dates back to 1896, and the company’s commitment to ongoing support, training, and an efficient supply chain empowers franchisees to flourish. This, in turn, fosters a culture of mutual trust and success.

Many Guthrie Bowron franchisees have stayed with the brand for extended periods. This enduring loyalty and commitment from franchisees is a clear indicator of their satisfaction over time. Enduring relationships are a reflection of the franchise system’s ability to adapt, evolve, and thrive, building lasting partnerships that benefit both franchisor and franchisee alike.

Unleash your entrepreneurial spirit: opportunities available nationally

Are you ready to embark on an exciting entrepreneurial journey? Guthrie Bowron is the perfect platform for aspiring business owners to step into successful shoes. As retiring franchisees pass the torch, new opportunities arise for individuals eager to join our thriving franchise network. Why start from scratch when you can inherit a well-established, reputable business with a loyal customer base and proven success?

 Guthrie Bowron provides comprehensive training and support, making it a smooth transition for new franchisees. Whether you’re a seasoned entrepreneur or venturing into business ownership for the first time, our welcoming culture and supportive team will be by your side.

Seize the chance to own your business, be your own boss, and build a prosperous future with Guthrie Bowron. Don’t miss the opportunity to turn your dreams into reality. Guthrie Bowron, in conjunction with Iridium Partners, has existing opportunities available nationally.